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Popular Niches for Building Email Lists

June 6, 2016 By Rob Whisonant Leave a Comment

Not all niches work well for email marketing. Many niches are just too small or there is really no way to monetize it. Also many niches just don’t have people spending money online.

So the question we have to ask is, what niches do work well with email marketing?

There are many niches you could build a massive email list from, but not make any money. So what we do need to look for is large niches that actually spend a lot of money online.

The place to start is the evergreen niches. These cover a wide variety of smaller profitable niches we can build email lists from.

The most popular evergreen niches include health, wealth and romance.

Let’s drill down in a few evergreen niches and see what profitable sub niches we can find.

Popular Niches for Building Email Lists

The niches I have listed below should be used as a starting point in locating the niche or niches you want to build a list in. We are only going to look at some of the popular niches. Don’t hesitate to go outside of these niches and explore on your own. Just make sure the niche you select does in fact have people spending money online.

Diet and Weight Loss

People are always looking for ways to lose weight. They don’t have a problem spending money. In fact, many people buy multiple diet plans looking for the one that works for them.

Making Money Online

This is a huge niche of big spenders. You can find tons of smaller niches with huge amounts of money to spend within the making money online niche. People in this niche buy product after product. Some even buy multiple products each day.

Personal Finance

Some niches within the personal finance niche include Forex, stocks and bonds trading, and investments. These niches do well with higher dollar products.

Health and Beauty

Lots of money to be made in the health and beauty niche. A niche within the health and beauty niche that is popular is the healthy eating niche.

Body Building

The body building niche is really a sub niche of the health and beauty niche. If you know about body building, this niche can be very profitable. Products that work well in the body building niche are books, supplements and protein bars.

Dating and Relationship Advice

This is a huge niche with lots of smaller niches within it. Many have people that spend, spend and spend. This niche includes the big money maker niches like get your ex back and how to get a date. Both women and men spend money in this niche.

Seduction and Pickup Artist

This niche contains mostly men. They spend a lot of money and many high ticket items are available to be sold to them. Selling coaching courses is also popular in this niche.

Food and Cooking

This niche is very popular especially around the holidays. People love buying cookbooks, cooking utensils and learning new cooking techniques. Who does not love to eat?

Gaming

The gaming niche may contain a lot of kids and young adults. But they do spend. Gaming guides and cheats are very popular.

Pets

Some consider pets as part of the hobby niche. But it truly depends. Fish for example usually are considered a hobby. Dogs and cats are more companions and usually are not considered a hobby.

Pet owners spend money on their pets. Physical products do better than ebooks in this niche.

Hobbies

People love their hobbies and spend a lot of money pursuing them. Look for profitable hobbies like golf, model trains, tropical fish and collectibles.

When looking at hobbies be careful, some hobbies don’t spend money online.

As you can see, there are a lot of popular niches you can build a list in. We have just scratched the surface here. Sit down and brainstorm niches you feel you would enjoy. Then do a little investigating and see if they have a large number of people that are willing to spend money online.

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